Apple is expected to unveil the highly anticipated iPhone 14 series in early September, with the new lineup expected to go on sale a week later. The Motley Fool’s Harsh Chauhan examines the two reasons why Apple’s upcoming iPhone 14 will ring sales logs.
Duro Chauhan for The Motley Fool:
One of the reasons Apple has been able to brave the slowdown of the smartphone is because of a large installed base of users who are in an update window. Last month, Wedbush analyst Daniel Ives estimated that there are 240 million iPhone users in Apple’s installed base who haven’t updated their devices in three and a half years. These users are likely to be using the iPhone XR (launched September 2018) or older devices from Apple.
As a result, much of Apple’s installed base of 1 billion iPhones have yet to be 5G-enabled, as the iPhone 12 line launched in 2020 was the first from the company’s stable to support the latest wireless standard.
Smartphone sales trends in 2022 so far indicate that Apple may have attracted more users from the Android ecosystem. CFO Luca Maestri said the same in Apple’s July earnings conference call: “We also attracted a record number of switchers for the June quarter, with strong double-digit year-over-year growth.”
There’s a big reason Apple has been able to attract users from the Android ecosystem. The advent of 5G smartphones has led to an increase in the average selling price of smartphones. As a result, customers in emerging markets like India, Indonesia and Vietnam are buying iPhones even though they may be more expensive than their Android rivals in those markets.
MacDailyNews takes: Even those who have settled for Android in the past realize that by investing hundreds in a smartphone, you might as well give yourself a real iPhone.
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[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]