Apple employee’s job in jeopardy over viral TikTok video

A video from TikTok could lead to disciplinary action for the Apple engineer who told people not to unlock stolen iPhones for thieves.

Tik Tik logo

Malcolm Owen for Apple Insider:

As a secret company, Apple has rules and guidelines that its employees must follow so that the iPhone maker can closely manage its public image. It appears that the policies could result in an employee losing their job at the company after providing safety and security advice via social media.

Apple hardware engineer Paris Campbell gained fame overnight by posting on TikTok in response to a video on a stolen iPhone and threats to the victim for releasing personal information unless she removed the Apple ID from the device.

Campbell’s video explained that threats were minimal, as user data was safe and not accessible to the thief. Campbell also explained that the threats to remove the Apple ID were such as to free the device for immediate resale, giving it more value to the thief than if it were kept locked up and broken into parts.

Zoe Schiffer for The Verge:

“I can’t tell you exactly how I know this information, but I can tell you that for the past six years I’ve been a certified hardware engineer for a certain company that likes to talk about fruit,” Campbell said in his response video, before warning. the user not to listen to extortionists. “Your phone is effectively useless to them and you are the only person who can save them, and I suggest you don’t.”

That video went viral, getting 5 million views in about 24 hours. On Friday, Campbell received a call from a manager telling her to remove the video or she would be subject to disciplinary action “until fired”. When she asked what would happen if she left the video, she said the manager returned her original comment and said he would go back to her. So far, she hasn’t.

Over the weekend, Campbell posted a second video titled “Dear Apple,” in which she revealed she was an Apple employee and said she was waiting to know if she would be fired. “I never identified myself as an Apple employee until this video,” she said. “The funny thing is, though, after looking at the social media policies … nowhere does it say that I can’t publicly identify myself as an Apple employee, just that I shouldn’t be doing it in a way that makes people look bad. ‘agency”.

Note from MacDailyNews: Campbell’s TikTok video:

@stopitparis #stitch with @Stella ♬ Love You So – The King Khan & BBQ Show
@stopitparis hey apple, don’t fire me #techtok #greenscreen ♬ original sound – Paris campbell

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