Meta’s Zuckerberg takes aim at Apple’s iMessage new ad

Meta, a partner of Facebook and Instagram, is targeting Apple’s iMessage in a new ad advertising Meta’s WhatsApp end-to-end SMS encryption.

Apple Messages icon

On Monday, Meta CEO Mark Zuckerberg posted a photo of an ad in New York’s Penn Station that suggests Meta’s WhatsApp is more secure and private than Apple’s messaging system and traditional text messaging.

“WhatsApp is much more private and secure than iMessage, with end-to-end encryption that works on both iPhone and Android, including group chats,” Zuckerberg wrote on Instagram.

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A post shared by Mark Zuckerberg (@zuck)

Both WhatsApp and iMessage are encrypted. However, messages and device backups on both services may be archived so that the company can access them. SMS messages are archived by wireless cellular operators.

iMessage from Apple is available for iPhone, Mac and iPad. Users who text regularly with Android users claim that “green bubbles”, like SMS messages appear on iPhones, are an inferior texting experience.

MacDailyNews takes: Dude tramples all the privacy of his hapless users every day and then expects healthy people to kick a rat’s ass for his company’s goods? Pfft. If you need to communicate securely with some poor soul who got stuck with a porous Android, use Signal, not Zuckerware.

Signal is an independent non-profit organization that is not tied to any of the major tech companies and can never be acquired by one.

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Meta’s Zuckerberg post targets Apple’s new iMessage ad that first appeared on MacDailyNews.

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