High iPhone 14 Pro and iPhone 14 Pro Max demand crashed e-commerce servers in China

High demand for the iPhone 14 Pro and flagship iPhone 14 Pro X during the pre-order period pushed delivery times in China up to seven weeks, bucking weak consumer demand due to the slowdown in the Chinese economy. country.

iPhone 14 Pro and iPhone 14 Pro Max will be available in four gorgeous new colors: Space Black, Silver, Gold, and Deep Purple.
iPhone 14 Pro and iPhone 14 Pro Max will be available in four gorgeous new colors: Space Black, Silver, Gold, and Deep Purple.

Ben Jiang for South China Morning Post:

Apple’s new iPhone 14 series smartphones unveiled last Wednesday proved so hot in China that a deluge of pre-orders blocked the tech giant’s online services and pushed shipments five to seven weeks past the September 16 launch date. for Pro and Pro Max, the two most premium models.

By Saturday, 24 hours after pre-orders opened, Chinese consumers had placed over 2 million orders for iPhone 14 devices via the official Apple Store on JD.com, continuing the strong demand JD saw last year for iPhone 13 pre-orders. The prices of the latest devices are basically in line with last year’s models, with a markup of a few hundred yuan for some configurations.

A significant portion of the pre-orders were for the two Pro models. The iPhone 14 Pro had more than 1 million pre-orders on JD, while the Pro Max had nearly 800,000.

Continued enthusiasm for Apple’s latest phones counteracts the weakening trend in consumer sentiment in China amid a slowing economy. It suggests that the Cupertino, California-based company is consolidating its lead in the high-end segment as local rivals in the world’s largest smartphone market struggle to catch up.

MacDailyNews takes: Apple analyst Ming-Chi Kuo’s first weekend iPhone 14 series pre-order survey and analysis states:

[T]IPhone 14 series product mix improves and iPhone 14 Pro Max pre-order is better than iPhone 13 Pro Max … Delivery times for iPhone 14 Pro Max and 14 Pro are longer than four weeks (Pro Max / Pro will be around six to five weeks).

As we wrote just yesterday:

If you’re planning on buying a smartphone, which you’ll likely use many times together for hours a day, you might as well treat yourself to the best, the flagship iPhone 14 Pro Max 6.7-inch!

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